What we do
We are usability specialists. That means we are trained in how people perceive, find, and process information, and what humans need when interacting with computer systems.
Barbara has 25+ years of experience in the field of usability and business communication, working with large corporations and small businesses to help them identify and convey the information that their audience most wants to know, in a clear and organized fashion.
How we can help
- Define your customer/audience, how they will use your site, and their information needs
- Evaluate your site against “best practices ” for design, and industry standards and recommend improvements to the layout, organization, writing style of your site
- Test your site with real customers to find any stumbling blocks that prevent them from accomplishing their goals on your site
- Help you design or redesign your website to maximize its user-friendliness and make sure that your goals for revenue, usage, etc. get met
- Apply techniques of “writing for the web” that help you communicate your message to your customers
- Provide quality assurance for broken links, typos, etc.
How to contact us
For a no-obligation discussion of how my services might meet your needs, contact us at 908.369.5803 or barbara@barbaraburkeconsulting.com.
